Our Story

RUN COLETTE is a running brand built around one habit: showing up.

The concept is simple. I run every day in the same outfit silhouette, changing only the color, documenting a visible process as my body changes. Sometimes on a treadmill. Sometimes outside. Confidence isn’t a prerequisite, it’s often the result.

RUN COLETTE isn’t about running fast, running far, or looking like a runner. It’s about repetition. Choosing consistency over perfection. Letting progress be visible while it’s still in motion.

Run wherever you want. Start however you need to. The only requirement is showing up.